Is lead nurturing worth the effort?
Is lead nurturing worth the effort? Is lead nurturing really worth all the effort? In short, yes! In telemarketing lead nurturing should be thought of
How to achieve cut through in telemarketing
How to achieve cut through in telemarketing We all know the score – telemarketing calls are often viewed as intrusive and there’s a common misconc
How to pitch over the phone
How to pitch over the phone The sales pitch… the holy grail of effective B2B telemarketing and lead generation. Delivering a perfect sales pit
How to build rapport with your telemarketing target
How to build rapport with your telemarketing target We all know the score – it’s been a long day and you are below target, the next call could
How to open your B2B sales call
How to open your B2B sales call Picture the scene – your lead is dashing between meetings and has grabbed a quick five minute respite at their d
How to handle objections in telemarketing
How to handle objections in Telemarketing Handling objections in business to business telemarketing is an essential skill that any successful B2B tele
Top five tips to generate leads on LinkedIn
Social media has proved to be a priceless marketing platform for businesses all over the world. One, in particular, LinkedIn, is entirely dedicated to
Top five tips to maximise your ROI through telemarketing
Top five tips to maximise your ROI through telemarketing Telemarketing has come a long way from its beginnings in the 70s. Recently the DMA quoted tha
Top Five Reasons to Outsource Your Telemarketing
A lot of companies use internal staff to manage their telemarketing activities. This might seem like a cost-effective approach, however, B2B telemarke