Month: July 31, 2020

B2B Telemarketing: 4 Steps to Success

Telemarketing is an exciting yet challenging lead generation tool. Appointment setting and generating qualified leads is a fantastic skill and with perseverance and experience, it becomes a truly effective way to generate a healthy Return on Investment. Our article discusses how to get the best out of your b2b telemarketing efforts using the BANT framework. […]

Coming Out of Lockdown

Lockdown changed life as we know it. It has presented obstacles and opportunities – businesses have been forced to operate with a new normal, meanwhile, we have also been forced to slow down and appreciate life, despite being a tough period of time many of us never thought we would experience in our lifetime. Everything […]

B2B Telemarketing: Top 3 Myths

B2B telemarketing is a communication which brings your business a multitude of benefits, however, it often comes with many myths attached. Our blog discusses 3 popular myths about the industry and settles how these are just that – myths.  Cold Calling B2B Telemarketing and appointment setting are far from being a cold call. Before calling […]

Outsourcing B2B Telemarketing: 4 Considerations

Outsourcing B2B telemarketing can bring an array of benefits to your business. By outsourcing your B2B telemarketing your business gains access to expert telemarketers, effectively growing your sales pipeline. Despite the benefits of outsourcing, there are many considerations to make beforehand. These considerations will ensure you select the business best suited to yours.  Training Developing […]

B2B Telemarketing in the Digital Age

In a digital world, you may find yourself asking – ‘where is there a place for B2B telemarketing?’ or ‘how could adopting B2B telemarketing increase the success of my digital campaign?’ Well, you’ve come to the right place. There are multiple benefits to integrating B2B telemarketing into your marketing strategy, as 90% of marketing professionals […]

B2B Telemarketing Mistakes to Avoid

B2B telemarketing can be tricky, but like anything, practice makes perfect. This marketing communication is often witness to the same mistakes, however, with the correct preparation, natural communication and close monitoring of results your B2B telemarketing success can soar. There are multiple areas mistakes are made throughout telemarketing campaigns, our blog highlights how you can […]